CareerGPT ROI Calculator

01 · Why now

Every visitor who leaves is an applicant you buy back somewhere else

Your numbers

Visits on your career site/month, we use Similarweb

$19.32 is the 2026 US benchmark from Appcast’s Recruitment Marketing Benchmark Report.

Annually; everything else is worked out per month.

Additional applications needed to break even 108 CareerGPT cost ÷ your cost per application
Forecast additional applications 571 Measured on live CareerGPT clients

02 · Why now

Position in AI answers compounds.

Candidates increasingly ask an assistant before they ever reach a careers site, and whoever is established in those answers is the one who gets named. Unlike media spend, that position cannot be bought back later at any price.

Your reach in AI answers against your competitors

All three are under way inside six months, whatever you do. Move the slider to change when you start. The shaded gap is the distance to the leader.

Share of AI answers → Q4 26 Q2 27 Q2 28 Q4 28 Competitor X Competitor Y Competitor Z You You You
You Competitor X Competitor Y Competitor Z
Rivals already under way when you start Zero
Your reach against the three by Q4 2028 1.6×
Where that leaves you Ahead of all three

Illustrative scenario model, not measured data. The scale is relative, with no absolute values, because the point is the shape of a land-grab (an early position compounds and a late one starts against a crowded field), not a forecast of any particular number.